Social Media Marketing Workshop : Bangalore
Workshop Overview
Doing Social Media is no more an option today. What matters is how you do it! If you are looking at leveraging Social Media for Brand Promotion, Lead Generation or Customer Acquisition, you may not want to miss this case-study driven hands-on workshop.
Key Promises
- Why should every business care about Social Media?
- Insights into how other Businesses are Succeeding (as well failing) using Social Media
- How to develop and execute a successful Social Media Marketing Strategy?
- Why, what and how of leveraging various Social Media Channels (Facebook including FB Ads, LinkedIn, Twitter)
- How can you measure ROI of your Social Media Marketing campaigns?
- Insights about latest Social Media Channels (e.g. Pinterest, Google ) and Trends (e.g. Mobile Apps)
- Social Media Marketing Tools (across various channels) to move rapidly and profitably against Competition
Who Should Attend
- Sales and Business Development Professionals
- Advertising Marketing Professionals
- Brand Managers and Media Planners
- CXOs
- Entrepreneurs
- Digital Marketing (SEO, PPC, Social Media) Professionals
- Web Strategists
- Product Managers
- CRM Professionals
- Management Students
Curriculum Schedule
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Day I
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Session Details
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Day II
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Session Details
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8:30 - 9:30
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Networking Tea / Coffee
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8:30 - 9:30
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Networking Tea / Coffee
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9:30 - 11:00
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Introduction Why Care About Social Media
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9:30 - 10:00
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Recap of Day 1
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11:00 - 12:00
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Demystifying CommunityBuilding on Facebook
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10:00 - 11:00
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Creating Twitter Marketing Strategy
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12:00 - 1:00
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Creating Facebook Marketing Strategy
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11:00 - 1:00
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Leverage Linkedin for B2B Lead Generation Personal Branding
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1:00 - 2:00
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Networking Lunch
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1:00 - 2:00
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Networking Lunch
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2:00 - 2:30
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Facebook Marketing Strategy Presentations
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2:00 - 2:45
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Measuring ROI of Social Media
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2:30 - 3:30
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Live Community Building on Facebook FB Ads
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2:45 - 3:30
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Discussion on other Social Media channels (e.g. SlideShare, Pinterest, Google )
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3:30 - 4:00
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Networking Tea / Coffee
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3:30 - 4:00
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Networking Tea / Coffee
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4:00 - 4:30
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Twitter: The Jewel in the Social Media Crown
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4:00 - 5:00
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Planning Creating Multichannel Social Media Strategy
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4:30 - 5:30
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Twitter Exercises: Listen, Create Engage
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5:00 - 5:30
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Feedback | Certificate | Webinar Setup
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Pre-requisites
Account on LinkedIn, Facebook and Twitter. If you are not an active user - start using them actively for atleast 1 week before your workshop.
